Mashable |
Facebook Apologizes for Overstating Video Metrics
New York Times ... Facebook called the problem a “discrepancy,'' it is a troublesome admission for major advertising agencies and publishers that rely on Facebook's metrics to assess their investments on the platform — whether a 15-second ad or a lengthy video ... Facebook overestimated video metrics for two years, report says |
source http://news.google.com/news/url?sa=t&fd=R&ct2=us&usg=AFQjCNHyTnW9w7ZxjNbZd6yVqhaYUzJJ-w&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779219035909&ei=BnHlV-jdDY6R3AGr7IroDA&url=http://www.nytimes.com/2016/09/24/business/media/facebook-apologizes-for-overstating-video-metrics.html
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