Monday 31 July 2017

Content Is To Marketing As ROI Is To Revenue - Forbes


Forbes

Content Is To Marketing As ROI Is To Revenue
Forbes
For example, let's say a sponsor wants to produce a video for YouTube and their website that's 2-3 minutes long. This request adds up to two platforms (YouTube and their website) and one creative asset, requiring a minimum video production spend of ...



source http://news.google.com/news/url?sa=t&fd=R&ct2=us&usg=AFQjCNGUpK5vaokiaSKQgOdOtLdi8xE52A&clid=c3a7d30bb8a4878e06b80cf16b898331&ei=_yl_WfDdGo653gHWxoS4Bg&url=https://www.forbes.com/sites/forbescommunicationscouncil/2017/07/31/content-is-to-marketing-as-roi-is-to-revenue/

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